![]() Though #suicideprevention is a frequently used tag on the app, the hashtags #suicide and #suicideawareness do not exist-if you search for them, TikTok pulls up the number for a local crisis helpline. The hashtag #unalivemeplease has 9.2 million views on TikTok #unaliving has 6.6 million #unaliveawareness has an additional 2.2 million. Yet Williams does not utter the word “suicide” to her front-facing camera, or type it in her captions, for fear the TikTok algorithm will censor or remove her content. Some of these clips are lighthearted, others far more serious. ![]() ![]() Since the beginning of the pandemic, the 26-year-old student from Berkshire, England, has posted multiple videos about suicidal ideation and her stay in a psychiatric ward. Kayla Williams has never said the word “suicide” on TikTok, even though she uses the platform to discuss mental health issues with her 80,000 followers.
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